Veja o artigo da CNN sobre as áreas universitárias de Ewha e Hongdae aonde os jovens estão sempre no auge da moda. Muito interessante!
Seoul’s Ewha and Hongdae: Fashion-friendly buys at student-friendly prices
By Gregory Curley 3 August, 2010
When it comes to shopping, South Korea’s capital, Seoul, has plenty of options. Myeongdong is probably the city’s best known destination for tourists with money to burn. But for the adventurous and those wanting something a little more unique, the areas of Ewha (locally pronounced “Ee-day”) and Hongdae are where the locals go to grab the best buys and hunt around for the latest trends.
Both are located near university campuses and are loaded with creative items catering largely to the more open-minded shopper. Around these streets originality trumps uniformity.
Ewha may take a little getting used to. You’ll need to familiarize yourself as there are many backstreets and narrow alleyways lined with outdoor stalls and racks of clothing. But it’s worth the effort. With all the students, prices are kept relatively low as shopkeepers realize many are on shoestring budgets. Aesthetically, the area got a face lift in 2005. Streets were newly paved and trees were planted to give it a more European feel. Favored items include shoes, vintage wear and, above all, accessories.
Getting there: Subway Line 2 straight to Ewha Station. Walk out exit 1.
With Hongik University nearby, a prestigious school known for its leading arts and design programs, the area attracts students and visitors alike. Many items are conceived by the students themselves. The highest concentration of clothing stalls and vintage shops can be found along the main passageway, Eo Ulmadang-gil, minutes away from the subway station. There’s also a weekly market called Art Free Market (a flea market put together principally by students) that runs from March through November between 1 p.m. to 6 p.m. Another local favorite is Volkswagen (+822 (0) 2 334 8817 begin_of_the_skype_highlighting +822 (0) 2 334 8817 end_of_the_skype_highlighting), about a 30-second walk from Hongik Station. Many surrounding shops cater strongly to females, but men can find a good assortment of vintage designs here too, including t-shirts, man bags and a variety of hats.
People don’t come to Hongdae simply to shop. When the evening kicks in, the nightlife steps up. Give Café aA (+822 (0) 2 3143 7312 begin_of_the_skype_highlighting +822 (0) 2 3143 7312 end_of_the_skype_highlighting) a try before heading over to Club Mansion.
Read more: Seoul’s Ewha and Hongdae: Fashion-friendly buys at student-friendly prices | CNNGo.com http://www.cnngo.com/explorations/shop/seouls-ewha-and-hongdae-havens-shopping-and-street-gawkers-844122#ixzz0vcOP0yOg